Article Marketing – 4 Different Types of Article
by Daniel Moro
Article marketing is a powerful way to build traffic to your web site. Yet many people give up on article marketing after just a few articles because they are become stuck on what to write next.
There are two ways to quickly come up with new articles. One is to brainstorm new topics. The other is to diversify by writing different types of articles. Pick up any of your favorite magazines and you will see that they publish a variety of types of article.
Here are four popular types of article you can write.
The List Article
This is one of the easiest types of article to write and that is one reason why it is among most common types of article published online. A list article lists several related pieces of information. Here are a few examples of a list articles:
“10 Energy Saving Tips for Winter”
“5 Fruits to Boost Your Body’s Resistance”
“Asia’s Top 10 Honeymoon Destinations”
“Natural Remedies for Insomnia”
List articles need to have:
– An introduction.
– The list with a paragraph or two for each item.
– A conclusion.
The ‘How To’ Article
A “How to” article explains to your reader how to do something. Examples of “How to” articles include:
“How to Drive Traffic to Any Web Site for Free”
“How to Keep Your Tomatoes Alive”
“How to Install a New Hard Drive”
“How to Download Unlimited Music Files Legally”
This type of article is popular because people just love to learn how to do something new.
The Review Article
What is one of the main ways that people find out about which new products to buy, and which to avoid, They read review articles. A review article is the result of someone reviewing a particular product or service and then writing a review about it.
There are several slightly different approaches you can use for review articles but here are the essential items that must be included:
– What does the product promise,
– How well does it deliver on that promise,
– Is it good value and if so, who should buy it,
The Roundup Article
In a roundup article you provide a summary or roundup of information from a variety of sources. It can be a combination of general facts, statements, and opinions. For this type of article a writer will usually interview several experts, then round up the answers, something like this:
“Michael Wetherby, Managing Director at Becketts Consulting, is confident his company will be able to cut three months off the project timeline as a result of using Picadilly’s new software. “There is no doubt that it is going to reduce our development time by fifty percent”, he predicted. But Bill Petersen, at Drone Associates, is not so certain about the software’s efficiency. He explains why…”
The next time you are struggling over what you could write next, take a fresh look at these different types of articles. I bet you could write some new types of articles on topics with which you are already familiar. By diversifying the types of articles you write your writing will develop a greater depth and there will be even more demand for your articles.